{"id":9223,"date":"2024-04-26T08:41:00","date_gmt":"2024-04-26T08:41:00","guid":{"rendered":"https:\/\/improven.com\/?p=9223"},"modified":"2025-06-16T14:43:33","modified_gmt":"2025-06-16T14:43:33","slug":"claves-para-un-crecimiento-sostenible-poniendo-en-valor-al-equipo-comercial","status":"publish","type":"post","link":"https:\/\/improven.com\/cat\/cultura-y-talento\/claus-per-a-un-creixement-sostenible-posant-en-valor-a-l-equip-comercial\/","title":{"rendered":"Claus per a un creixement sostenible, posant en valor a l'equip comercial"},"content":{"rendered":"<p class=\"wp-block-paragraph\">En un m\u00f3n empresarial cada vegada m\u00e9s competitiu i en constant evoluci\u00f3, la clau de l'\u00e8xit radica en una<strong><a href=\"https:\/\/improven.com\/cat\/marketing-y-vendes\/\"> estrat\u00e8gia comercial i de m\u00e0rqueting efectiva i adaptable.<\/a><\/strong> En aquest sentit, Improven treballa des d'una visi\u00f3 global del panorama comercial, abordant des de l'estrat\u00e8gia fins al desenvolupament d'eines comercials a mesura i processos adequats, recolzats per perfils comercials competents i cont\u00ednuament actualitzats i formats. Aix\u00ed, aconseguirem un creixement sostenible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7 claus per a impulsar un model comercial sostenible<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Definici\u00f3 d'una estrat\u00e8gia comercial clara<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El primer pas \u00e9s definir o <strong>redefinir l'estrat\u00e8gia comercial<\/strong>: a on volem anar, a quins mercats, canals i segments de clients. Cal revisar i reajustar els processos comercials per a analitzar cont\u00ednuament com podem optimitzar-los, digitalitzar-los per a<strong> millorar l'efici\u00e8ncia<\/strong> o facilitar el treball dels comercials. Tot aquest proc\u00e9s ajuda a entendre com dimensionar la nostra estructura, determinant<strong>quants comercials necessitem<\/strong> i <strong>quins perfils han de tenir<\/strong> per a donar suport a l'estrat\u00e8gia comercial.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Escoltar i adaptar-se<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">En Improven, abans de plantejar qualsevol acci\u00f3 personalitzada, escoltem i comprenem les necessitats i perspectives de tots els actors involucrats en el proc\u00e9s comercial. En posar \u00e8mfasi en <strong>escoltar els comercials, clients i usuaris<\/strong>, identifiquem oportunitats i desafiaments de manera primerenca, la qual cosa ens permet adaptar el nostre enfocament \u00e0gil i efectivament.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Desenvolupament d'eines a mesura<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Desenvolupem eines comercials \u00abad hoc\u00bb que s'ajusten a les necessitats i objectius de cada client, optimitzant els processos comercials, <strong>millorant l'experi\u00e8ncia del client <\/strong>i augmentant l'efici\u00e8ncia operativa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Valoraci\u00f3 de l'equip comercial<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Reconeixem el paper crucial que exerceixen els comercials en l'\u00e8xit d'una empresa. En Improven oferim <strong>suport i reconeixement constant<\/strong>, motivant a l'equip i millorant el seu acompliment i fidelitzaci\u00f3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Identificaci\u00f3 de compet\u00e8ncies i capacitaci\u00f3<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Identifiquem les compet\u00e8ncies necess\u00e0ries per a l'\u00e8xit en el nou entorn comercial i proporcionem capacitaci\u00f3 i <strong>desenvolupament professional adequats <\/strong>per a l'equip.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Prioritzaci\u00f3 de l'efici\u00e8ncia<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Identifiquem i redu\u00efm tasques administratives de baix valor afegit, optimitzem el temps dedicat a la venda i ens enfoquem en <strong>activitats que generin un major impacte<\/strong> en els resultats comercials.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Comprom\u00eds amb els resultats<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ens comprometem plenament amb els resultats dels clients, implantant<strong> estrat\u00e8gies i aconseguint els objectius establerts<\/strong>, recolzats per un model de compensaci\u00f3 variable que incentiva l'\u00e8xit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En resum, Improven ofereix una <strong>perspectiva integral i orientada a resultats en l'\u00e0mbit comercial. <\/strong>Facilitem la gesti\u00f3 del canvi, avaluem i desenvolupem perfils comercials per a impulsar el creixement i l'\u00e8xit a llarg termini del negoci i el naixem proporcionant una visi\u00f3 global de tota l'\u00e0rea comercial, escoltant els comercials, clients i usuaris, <strong>desenvolupant eines comercials AD HOC, <\/strong>i professionalitzant l'equip comercial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Amalia Belenguer, gerent de Cultura i Talent en Improven.<\/strong><\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">A Improven, et podem acompanyar en la generaci\u00f3 d'un creixement sostenible que et permeti a aconseguir les teves metes. <a href=\"https:\/\/improven.com\/cat\/contacte\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vols saber com?<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>En un mundo empresarial cada vez m\u00e1s competitivo y en constante evoluci\u00f3n, la clave del \u00e9xito radica en una estrategia comercial y de marketing efectiva y adaptable. En este sentido, Improven trabaja desde una visi\u00f3n global del panorama comercial, abordando desde la estrategia hasta el desarrollo de herramientas comerciales a medida y procesos adecuados, respaldados [&hellip;]<\/p>","protected":false},"author":7,"featured_media":9231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[131,33,19],"tags":[],"class_list":["post-9223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articulo","category-cultura-y-talento","category-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Claves para un crecimiento sostenible. Valor al equipo comercial<\/title>\n<meta name=\"description\" content=\"Descubre las claves para un crecimiento sostenible poniendo el valor al equipo comercial con Improven. 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